I implemented automated emails in MailChimp to enable my membership site to run!Janice Tucker, Space to Relax
The whole registration process was very easy. The membership site itself is also easy to use and navigate. There is so much material that I haven't even looked at all of it yet, but upon even first look the user knows they are getting great value as there are so many resources available.
I've now learned how to design my own templates so e-mails look branded and professional. I've learned how to organise and manage my lists. And most importantly I've learned and implemented automated e-mails to enable my new membership site to function! My favourite part of the program was Automation (Module 3) as actually it's so easy now that I know how to do it and it saves me loads of time!
The program covered everything I needed to learn - there is just nothing that can be added. I would definitely recommend MSF to other online business owners!
I had no idea that MailChimp could do so many things.Karen Wright, Health Wright
I thought it was just a simple program to only send out emails. I have created multiple lists and collected names. I sent a couple of basic campaigns and am looking into setting up some automation series and creating a newsletter. Learning all the features in the detail was my favorite part. Without this classes I would never have know how to utilize Mailchimp and would have ignored it as a solution for my emails. Right now for my business this will give me what I need and more.
What's inside the MailChimp Success Formula?
Week 1: Account setup for future success, list management, landing pages, 3rd party tools
- Overview of all Account options and what you need to set up right from the beginning.
- How to create lists and what options you need to pay attention to.
- Groups, searches, segments – ways to categorise your subscribers to build clever follow up campaigns.
- How to customise forms, MailChimp landing pages and default email messages.
- How to integrate MailChimp with social media, PayPal, shopping carts and other 3rd party systems.
Week 2: campaign types, template design, subscription forms integration
- Different campaign types you can send and when to use what.
- How to customise one of MailChimp’s templates with your own branding.
- How to easily build a completely custom template – without any coding skills!
- How to design subscription forms that convert more leads, and integrate them into your website.
Week 3: message automation, workflows, follow ups
- The simplest follow up set up process – deliver the free optin gift once subscribers joined your list.
- Beyond the basics – how to create a lead generation sequence to turn cold, new leads into ready-to-buy prospects.
- Product delivery – how to automatically send digital products, ebooks, ecourses and audio/video recordings to your customers.
- Ecourse delivery – how to send a series of emails in an ecourse over a period of time.
- Advanced features – action and date triggered campaigns, when your subscribers click links, download files or reach a milestone.
Week 4: putting it all together - case studies and samples
- What else you need to know about MailChimp: split-testing campaigns to find winning copy, reporting of results, merge tags to personalise messages and more!
- Social Pro – leveraging the power of social media within MailChimp.
- Step-by-step guides on building most-used campaigns for your business.
Facebook Group gives you the support you need:
Frequently Asked Questions
How's the program delivered?
The program is delivered through bite-size step-by-step video tutorials inside a protected membership area. Once the program starts you will receive details on how to access the membership area and how to join the private Facebook group to get help and support. Each module will have 5-10 videos inside it, plus additional resources, checklists, cheatsheets that you can download (in PDF format). There will also be a live Q&A call each month.
Will be it suitable for my level? I'm a novice / have used MailChimp for a while / not very technical.
I’ve designed the program to be suitable for most levels. If you are new to using MailChimp – we are starting from the basics so you won’t be left behind. If you’ve been using MailChimp for a while you can skip videos that you think are no longer useful for you and jump straight to the more advanced features.
Will I really be able to launch my own email marketing system?
If you have the content already (freebie offers, sales emails, ecourse emails) then by the end of the program you should have your whole system set up and ready to go live. Otherwise it might take you some additional time to actually create, design and write the content that will go inside MailChimp emails.
How do I know if I am ready to work with you?
If you are ready to move on from just 1-2-1 coaching or consulting, from constantly hustling and worrying about where your next client will come from, from feast/famine cycles in your business – you are ready to work with me. And this program will be great if you are willing to learn about a successful email marketing system and then implement the learning in your business.
What kind of people will get the best results from this program?
This program is for positive, passionate entrepreneurs and online business owners with a can-do attitude, willing to learn and implement the learning, and a strong vision on how their business can grow through digital marketing tools and channels.
How is this program different from other programs or webinars?
Like webinars, this program has a large LIVE element to it so you can ask me questions directly and get feedback on YOUR marketing and your business processes. Unlike any webinar, we go into the real depths of MailChimp and build your knowledge from the ground up, all the way to the advanced level.
Like some programs, you also get video training, resources, guides and cheatsheets to keep. Unlike those programs, you get me to support and guide you live on calls and in the Facebook group.
I don't have products or opt-in offers yet, is that OK?
Absolutely. As long as you have ideas on what kind products you will be selling or what optin offers you will be providing – you can start building the system in the right way from the very beginning.
I don't have a list yet, is that OK?
Don’t let your numbers stop you. The size of your list right now doesn’t matter. It’s actually easier for you this way as you can put the system in place to automate future leads, rather than go back and try to edit your existing data.
This sounds great but I am worried I will fall behind / the timing is not quite right...
You don’t need to worry – with lifetime access you can access the program at any time. If you don't manage to complete the program during the initial 3 months of LIVE Support included, you can continue with the MailChimp Support Club membership for as long as you need it. Plus, timing is never quite perfect – it’s just what you make out of the opportunities that life presents in front of you.
How much time do I need to commit each week?
This is hard to say as it really depends on whether you are new to email marketing or are reasonably tech-savvy. It also depends on if you’ve already created your optin offers, messages, ecourses, products etc. I would expect you to dedicate at least a couple of hours each week to review the training, complete any worksheets and implement what you’ve learnt inside your own MailChimp account.
But of course you can take your time, go through it slower taking less time each week – but spread the learning over a longer period of time. This also depends on what content and materials you still need to prepare in order to fully launch your email marketing system.
Is this program suitable for me if I sell physical products online or have a bricks-and-mortar business?
Absolutely yes. I believe email marketing is an important and integral part of any marketing campaign for any business, regardless of what you sell, where you are based, how long ago you started etc etc. I will show you the exact strategies and campaigns you can implement in your particular business during the LIVE Q&A calls and in the Module 4.
When will the Q&A calls happen? What if I can't make it live?
Monthly Q&A calls will take place on Wednesday or Thursday 9pm GMT. That’s 4pm EST, 1pm PST or 8am Friday in Melbourne, Australia. Recordings of each call will be added to the membership area for you to watch (or rewatch) later. If you can’t make it live you can submit your questions through the Facebook group in advance.
What happens after I sign up?
You will receive receipts from Infusionsoft – please keep it safe. You will also get a confirmation email with a link to the Facebook group. You can join the group right away and get started networking and connecting with other students. Finally, you will also receive an email with your login details to access the membership area.
How does the no-risk guarantee work? Can I cancel if I don't like the program?
If you work through the first module (Week 1) and are not totally happy with this program, then I will refund your money (minus a 10% admin fee to cover administration). I offer this guarantee because I have complete faith in this program and know that if you commit to doing the work, taking action and allowing the Group to support you, you will be able to launch a profitable email marketing system. Please note that change of mind refunds before the program starts will not be provided – you must demonstrate that you have participated in the program before requesting a refund. Refunds must be requested in writing to email@example.com within 7 days of the program starting to be eligible.
OK this sounds great, I'm sold. How do I sign up and pay?
I'm happy to hear this! You can pay by card via SagePay or PayPal. Just scroll down to the big bright order button to sign up now. See you on the other side!
Got a different question? Want to talk to me 1-2-1 before committing to the program? Contact me directly and I'll be happy to help: firstname.lastname@example.org.
As someone 100% new to MailChimp, I've learned everything I need to know to use email marketing!Kasnya Berry, Destination Healthy!
I learned SO much from this program!! Setting up my autoresponder, formatting my forms and newsletter and then sending them out. Tamara's directions were very clear. At the outset, I was 100% new to Mailchimp. I started out knowing nothing about Mailchimp and totally intimidated and now I know how to set up my free offers, format forms with styles and colors and set up lists and newsletters. The membership area was easy to navigate. I learned everything I need to know about using Mailchimp! My favourite part was the resource for setting up my free offer - very comprehensive. This course was amazing!
Although I find technology challenging, this program made MailChimp easy to understand!Iduma Ortega, Iduma Health & Fitness Coach
The program is very clear and easy to use. I like that you always start with a short intro video and have a list of downloads that facilitate the learning of the modules and I find very useful to have a program progress checklist and an assignment for each module.
I am very new to MailChimp so everything was new to me. Though I find technology very challenging I think you did a great job explaining things that I find boring and difficult like creating campaigns.
I loved the training on creation of templates for newsletters, autoresponders and landing pages. I enjoy this more because I consider myself more a creator than a technical person. You provided a lot of content and value in the Program! Thank you!